The process was driven through both internal and external stakeholder consultation, and guided by a thorough situational analysis of the business. GCX Africa’s custom strategy development process is driven from within the organization so that the strategic outcomes can be embedded into the business strategy. This is achieved through the implementation of an action plan that is target driven and measurable.
The outcome for ATNS was a solid strategy with realistic initiatives and timelines, to be integrated with the company’s overarching corporate sustainability strategy. Strong collaboration between the teams of ATNS and GCX Africa, as well as mandate from the ATNS board of directors, contributed to the success of the strategy development process.
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